Done For You · B2C Lead Generation

Most coaches get leads.
Few get clients.
We fix the part
in between.

You're spending on leads that don't convert. Or you're spending nothing and wondering why your calendar is empty. Either way — the problem isn't your offer. It's the system connecting your offer to your ideal client. We build that system and run it for you.

Two ways to work with us — you run the sales, or we close the deals for you.

Leads showing interest — then going silent. You follow up twice, then move on.
Paying ₹50–₹200 per lead with nothing in the calendar to show for it.
More leads won't fix a broken follow-up system. Most coaches are solving the wrong problem.
Book A Free Strategy Call → See How It Works
10x
Conversion rate improvement
783%
Highest ROI delivered
₹3.24Cr
Annual revenue, single EdTech client
Why Leads Don't Become Clients

The real problem
most agencies ignore.

Every agency builds a marketing strategy. Runs ads. Generates leads. Hands them to your sales team. And when nothing converts — they blame your sales team.

We do the opposite. We understand how you sell first. Then we build the marketing strategy around it. Leads arrive already primed for your specific sales conversation — not a generic one.

01
Sales strategy first — always
Month 1 is strategy. We understand your offer, ICP, USP, and how your ideal client makes the decision to buy. We provide sales consulting as an added-value service. Only then do we design the campaigns — so your ad copy speaks the exact language your best clients respond to.
02
Meta ads that attract buyers, not browsers
We run Meta ad campaigns designed around your specific buyer — not generic interest targeting. We write the scripts, design the funnel, and manage the campaigns. Ad creative editing is available at an extra charge if needed.
03
GHL Automation that follows up before you wake up
Every lead that comes in through your ads enters your GHL automation immediately — WhatsApp nurturing sequences, email follow-ups, calendar booking. Your pipeline is being worked 24/7 without you lifting a finger. Prospects who are ready to buy book directly into your calendar.
04
ROI framing: what 1 closed client means
If your programme is priced at ₹50,000 — one closed client covers your monthly retainer. If it's ₹1,00,000 — one close is 2x ROI. Your retainer is not a cost. It's an investment with a calculable return. We optimise relentlessly to improve both lead quality and conversion rate without compromising one for the other.
Is This Right For You?

Straight talk.
Before you book anything.

This IS for you if
✓You're a coach or consultant with a validated offer
✓You want consistent leads coming in — without learning marketing yourself
✓You understand Month 1 is setup — no leads yet, and that's correct
✓One closed client more than covers your monthly investment
✓You're ready to invest in a system, not just run ads once
This is NOT for you if
✗You don't have an offer yet — get one first
✗You want results in week 1 — this takes 60–90 days to fully optimise
✗You want cheap leads — we optimise for quality, not volume
✗You're not ready to invest a minimum of ₹50,000/month
✗You can't provide content, recordings, or access promptly
The Process

Month by month.
No surprises.

01

Month 1 — Strategy & Setup

We run strategy sessions to understand your sales process, ICP, USP, and what a quality lead looks like for your specific offer. We also provide sales consulting as an added-value service. We build your GHL Automation with WhatsApp nurturing sequences, email sequences, GHL calendar setup for call bookings (if required), payment gateway integration (if required), and Meta pixel integration. We write your ad scripts.

02

Month 2 — Campaign Launch

Meta ad campaigns go live. GHL Automation is running. This is the learning phase — Meta's algorithm is finding your audience. Some leads will arrive, but this month is about data collection and initial optimisation.

03

Months 3–4 — Optimisation & Quality

Campaigns are optimised based on Month 2 data. Audience is refined. CPL reduces. Lead quality improves significantly. By Month 4 you have a consistent, predictable flow of high-quality leads entering your GHL pipeline with automated follow-up running.

04

Month 5 Onwards — Scale

We scale what's working. Lookalike audiences. Retargeting. Budget increases on winning ad sets. Monthly performance report. Continuous optimisation. Results compound every month.

What's Included

Everything you need.
Nothing you don't.

Included in your retainer
✓Month 1 strategy sessions & sales consulting
✓ICP & USP development
✓Lead generation, marketing & sales strategy
✓Meta ad campaign management (ongoing)
✓GHL Automation — WhatsApp nurturing sequences
✓GHL email nurture sequences (if required)
✓GHL Calendar setup for call bookings (if required)
✓Payment gateway integration (if required)
✓Meta pixel + ad manager integration
✓Single dashboard — full campaign visibility
✓Ad scripts written by ClientEdge
✓Monthly performance reporting
Client's responsibility
→Meta ad budget — paid directly to Meta
→GHL: ₹5,000/month sub-account fee
→Video recordings for ad creatives (scripts provided)
→Ad creative editing — extra charge if ClientEdge handles it
+
Package 2 adds on top
Our closing team gets on sales calls with your leads and closes the deals for you. You pay a revenue share only on closed deals — full alignment. Choose Package 2 below if you don't have a sales team, or want to free up your time from sales calls.
Proven Results

Same process. These results.

B2C · EdTech
EdTech company, Canada
Zero marketing infrastructure in India. Needed rapid student acquisition.
₹3.24Cr
Annual revenue
783%
ROI
30
Enrollments/month
94%
Retention rate
Break-even in Month 4. CPL of ₹4,000 against ₹90,000 student LTV.
B2C · EdTech
Banking education institute
1% conversion rate. High spend, minimal returns. Complete process overhaul needed.
10x
Conversion lift
₹53.4L
Revenue in 6 months
1%→10%
Conversion rate
89
Students enrolled
Same traffic. Same budget. 10x better results — through system design, not spend.

Results delivered by ClientEdge founding team in prior engagements. Client names withheld by mutual agreement.

Pricing

Transparent. No surprises.

We don't work with everyone. We work with coaches and consultants with a validated offer who are ready to invest in building a real revenue system — not just running ads.
B2C Package 1
Lead Generation Only
We run the ads. We build the automation. Qualified leads land in your pipeline. You close them.
Starting from
₹50,000
per month / per funnel / per product or program + Ad budget + GST
→Month 1 strategy & setup included
→Scope-based — complex funnels quoted higher
→Ad budget: paid directly to Meta by client
→GHL: ₹5,000/mo sub-account fee
→Ad creative editing: extra charge if we handle it
→Your own sales team handles calling & closing
→GST applicable as per government norms
Choose Package 1 →
★ Most Popular
B2C Package 2
Lead Generation + Sales Closing
Everything in Package 1 — plus our team gets on calls and closes the deals for you. You only pay more when we actually close.
Starting from
₹50K + revenue share
(revenue share % discussed on call) + Ad budget + GST
→Everything included in Package 1
→Our closers get on sales calls with your leads
→Revenue share paid only on closed deals
→Best for offers priced ₹50,000+ per client
→Full alignment — we win when you win
Choose Package 2 →
Delivery timeline — please read
→Timeline begins after all required content and access is received from you
→Delays caused by client-side deliverables — recordings, access credentials, approvals — extend the timeline accordingly
→ClientEdge is not responsible for timeline extensions caused by delayed inputs
Common Questions

Answered briefly.
The rest on the call.

Why is there no lead in Month 1?↓
Month 1 is entirely strategy and setup. We understand your sales process, ICP, USP, and what a quality lead looks like for your specific offer. Building a pipeline on a poorly defined ICP wastes every rupee of ad spend. One month of correct foundation work saves months of poor-quality leads.
What lead volume can I expect?↓
It depends on your ad budget. The higher the budget, the more leads. Month 2 is the learning phase — some leads, not yet optimised. By Month 3–4 you have consistent, high-quality leads. We don't promise a specific number because CPL varies by niche, offer, and ad budget — but we optimise relentlessly to reduce your cost per lead without compromising on lead quality.
What is GHL and why do I need it?↓
GoHighLevel (GHL) is an all-in-one marketing automation platform that replaces multiple separate tools. It handles your WhatsApp automation, email sequences, calendar bookings, payment gateway, Meta pixel integration, and campaign dashboard — all in one place. You get login access to your own sub-account. Every lead that comes in from your Meta ads enters the system automatically.
If I stop working with you, do I keep access to my GHL automation?↓
Yes — if you want to keep what we've built. The GHL Automation (WhatsApp sequences, email flows, calendar, pipeline) is set up on your sub-account during your engagement, and you get login access to your own sub-account from day one — full visibility into your pipeline, leads, and campaigns. If you decide to stop our services but want to retain the full automation system, you continue paying ₹5,000/month sub-account fee + ₹2,000/month automation maintenance fee — and your sub-account login stays active. The ₹2,000 covers minor workflow updates and health checks so the system keeps running. If you don't want to retain it, there's no charge — the sub-account is simply closed.
What do sub-account fee and automation maintenance fee mean?↓
Sub-account fee (₹5,000/month) — for the GHL sub-account hosted on ClientEdge's agency-level GHL infrastructure. You pay this to ClientEdge, not to GHL directly — and it's significantly less than what you'd pay GHL directly for a comparable plan.

Automation maintenance fee (₹2,000/month) — covers minor workflow updates and routine health checks so the automation keeps running smoothly.

Adding a completely new automation workflow is scoped and quoted separately. A second funnel is treated as a new engagement at the same package fees.

Same leads. Same budget.
10x more clients.

Book a free 30-minute strategy call. We'll map where your client acquisition is leaking and tell you what we'd build to fix it.

Book A Free Strategy Call →
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Let's talk about your
coaching business.

We review your details and connect within 24–48 hours to schedule a 30-minute strategy call.

Email
support@clientedge.in
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